We created a campaign for the Vlaamse Gemeenschapscommissie (VGC) that introduces the new way to register in schools. We didn’t want to refer to the negative history of camping sites in front of schools.  Instead we preferred to focus on the important, the child.  Two posters show portraits of children that represent the two age categories and give away hints of how to register on the internet. A funny TV-ad and brochures explain how it works.  A simple but clear campaign that hasn’t missed its effect.

Visit www.inschrijveninbrussel.be for more information.

Check out the article on PUB.

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Welcome to the Forest&Bold blog. This post is just for layout testing purposes, so no inside stories here… yet. Instead, meet our Food&Beverages Manager, Kip Curry!